Living Your Priorities

Lisa Marie Platske • February 15, 2016

 Last week I wrote about not taking fast action in life and began the article with a Jim Rohn quote.


“If you really want to do something, you’ll find a way. If you don’t, you’ll find an excuse.”


This week I have a Part II to this piece but am sharing from a very personal angle. Hold on to your seats, I’m about to get very vulnerable…..and this is a long one.


On day 2 at Design Your Destiny Live, I spend most of the afternoon speaking about the 4th leadership pillar, Live Your Priorities.



Design Your Destiny LIVE – 2016


I’ve often said that you can tell a lot about a person by how they spend their time, energy, and money.


In my work, I’ve been fascinated by people who want/expect others to invest in their products and services yet they aren’t willing to invest time and money in products and services that would benefit them. For example, every coach should have a coach. ((But, I digress… I could write volumes on this universal law, however, it isn’t our focus for today’s Upside Thought.))

While I take a vacation every 2 months and spend time with my family and friends, this is a pillar I struggle with for the same reasons most people struggle with it.


Here are some of the thoughts that run through my head as I live my priorities:


  • I’m selfish.
  • People are depending on me. Who am I to ________ (fill in the blank) want that/do that/take time off, etc.
  • I will disappoint _______ (my clients, my family, my friends…) if I do that.


Two Sunday’s ago, my husband got a call that his father, who had been diagnosed with prostate, liver and bone cancer and had been in and out of the hospital for 2 months, was refusing to go back to the hospital for treatment.


We decided we needed to leave for Wisconsin immediately.


Within 2 hours of the call, I had us booked on a flight, made a rental car reservation, arranged for accommodations at a local bed & breakfast, and packed our suitcases for the trip. And, within less than 12 hours we were in the air and on our way.


Priorities.


Do you know what your priorities are? Do you live them?


I’m clear that my priorities are faith, family, and friends – and that is where I spend my time and money.


I don’t always get it right. I make BIG mistakes and disappoint people. Fortunately, I believe in mercy and forgiveness for everyone, myself included.


When we got on that plane my mind was reeling.


What was I going to do with all of the appointments I had scheduled for the week?


As I shared last week, I work with action-takers and difference makers — brilliant, talented, highly-driven women who are making a big difference in the world by using their genius


In looking at my calendar, I realized I had appointments scheduled with new and existing clients, speakers from Design Your Destiny LIVE, my team, a VIP retreat day with a client who was flying in from Santa Cruz, and many of the women who attended Design Your Destiny LIVE who had invested in a special Super Givers call with me.


Ugh.


In reality, when I booked the flight, I planned on driving back to the bed and breakfast to take my calls.


However, on the 4-hour drive from the airport to my in-laws, I was thinking “How am I ever going to make this work? Someone is going to end up not getting the best of me….”


As I shared last week, we all get the same 24 hours a day.


What you do with that 24 hours is what matters.


I kept in close contact with my executive assistant, Sheri, who is a rock star and shares my same values.


She suggested I cancel everything and she would serve as a buffer — but I couldn’t let go.


I allowed her to cancel my calls with the team and speakers from the event but held on to the VIP day, client calls, and Super Givers event.


And, because my father-in-law was chatting with us and seemed to be doing okay, my husband suggested we fly back early. (I had booked us a return flight on Sunday.)


Sheri and I spoke and she again suggested that I cancel everything, stating that I have an incredibly loving Upside community and people would understand.


I agreed to re-scheduling the VIP day but shared that we may go back early so I could take the client calls in the morning, visit my father-in-law, and then drive back to the bed and breakfast for the Super Givers event in the afternoon – and then back to my in-laws.Grace


Sheri sighed.


After our call, I went over to visit my father-in-law.


Unfortunately, his situation had changed dramatically.


Within less than 12 hours, he was no longer talkative but in and out of consciousness and not coherent.


I sat with him for hours at the side of his bed whispering words of comfort and squeezing his hand. By the time I got back to the bed and breakfast, I was emotionally drained.


But, in the back of my mind, I felt I was failing my clients and just couldn’t let go.


I had been waking up at 4am for the past 3 days to answer emails from clients, once again not wanting to disappoint anyone, and already feeling like a failure because I couldn’t do it all.


Because I couldn’t let go of feeling as if I would be disappointing my clients and those who signed up for the Super Givers call, I waited until less than 24 hours when it was clear that he was in his final hours before letting Sheri cancel what was left on my calendar.


What’s amazing is that many of my clients reached out expressing their love and support when Sheri shared that I was dealing with a family emergency.


On Saturday morning (my mother-in-law’s birthday) we got the call that my father-in-law had breathed his last breath.


Jim and I got to spend the day with his family and it was a good day considering the circumstances.


Because family is a priority, I choose to drop everything and live my priorities. (As you can see, it wasn’t easy and I’m grateful for Sheri’s support as she reminded me how loving this Upside community is.)


The next morning Jim and I flew home after an emotionally-charged week.


While I was dreading all of the unpacking and laundry, I was greeted with a ½ dozen letters from women who attended Design Your Destiny LIVE, expressing their gratitude the content and how I show up as a leader in the world. Now, my heart was filled with joy.


Live. Your. Priorities.


Not mine.


Yours.


ACTION ITEM: The Upside Challenge of the week is to be clear about your priorities – and ensure you’re set up to live them. If you’re not sure, examine where you’re spending your time and money.

By Lisa Marie Platske July 28, 2025
I was often annoyed when my cross-country coach would tell me to just believe in myself and envision crossing the finish line. “You’ve just got to believe in yourself.” Really?!? That’s it?!? If it were that simple, everyone would be doing it. And yet… it is that simple. Simple doesn’t mean easy. True belief in oneself takes effort and energy. It demands commitment and discipline. It’s not a quick fix or a motivational phrase you tape to the mirror and forget about the next day. It’s a muscle, a spiritual one and an emotional one that has to be exercised over and over again. There’s a reason most people give up before they ever reach the vision they once felt called to pursue. Somewhere along the way, their belief in themselves got buried beneath fear, fatigue, or comparison. When I look back at everything I've accomplished in my life, it was never complicated to get to the finish line. What it did require was consistent, often uncomfortable action, especially when I felt like I had very little left in my tank. I had to get quiet and reconnect with the vision. I had to remind myself why it mattered and I had to move forward even when the circumstances didn’t look favorable. ~ Some days I doubted my book would ever get published. (I’ve written 7.) ~ Some days I doubted if anyone would ever buy a ticket to one of my events. (I’ve hosted the Upside Summit for 18 years—and people kept coming back.) ~ Some days I doubted whether I'd ever get another client. (And yet, I’ve worked with over 100,000 leaders in the past 20 years.) It’s easy to look at the outcome and assume the path was certain. In each milestone, it was preceded by a moment of doubt—a moment that required me to choose belief over fear. The doubts were real. So was the belief that somehow, some way, the pieces would come together. Some days, it was my faith in God that pulled me through. Other days, it was a conversation with a friend, a coach, or a mentor. Truthfully, sometimes I needed all three. Because every great leader knows that no one goes it alone. And you do have to believe in yourself—and believe that where you're going is worthwhile to keep going. ACTION: The Upside Challenge for the week is to identify where you need more belief in yourself right now. Is there a decision you’ve been avoiding because doubt is louder than faith? Is there a dream you’ve shelved because the finish line feels far away? Whether it’s making a call, saying yes to help, or simply declaring out loud what you truly want… Do it. Remember, simple isn’t easy. Yet it is possible. And it’s worth it.
By Lisa Marie Platske July 21, 2025
Have you ever been stuck in a long line, wishing you could just march right up to the front? When I was in my 30s, that’s exactly what my friends did at a local nightclub. At the time, I was mortified. Yet, deep down inside I thought it was the coolest thing. They carried themselves like they belonged, like they didn’t need anyone’s permission to take up space. I remember thinking… maybe that’s what leadership looks like. Take the risk. Be bold. Do what it takes to get ahead. It felt like confidence. It looked like power. And I'll admit ... there are times in my life when I made decisions based on how cool I thought something would make me vs. whether I thought it was the right thing to do. Over time, I’ve learned that what’s cool rarely aligns with what’s truly lasting. Cool fades. Purpose endures. It’s easy to be drawn to what turns heads or makes a strong impression and harder to stay anchored in what’s true, especially when it means standing alone. Leadership asks something deeper from you. It requires a willingness to listen for what’s real. To live with alignment. To walk forward even when no one’s clapping. And that's one of the hardest lines to walk in leadership. Every day you'll be confronted with decisions that will challenge you in ways that you never imagined. They will put your moral and ethical code on trial or out for bid to the highest buyer. If you make your decisions based on what you see others around you doing, or what the media says is "normal", you'll always fall short from what God has in store for you. When I first started my career in Federal law enforcement, I saw the world through a lens of good and evil. There was no middle or grey area. And then, over time, I watched colleagues make decisions that didn't sit well with me. Behaviors that left me questioning what the "right" thing to do, has challenged my moral fiber. We all carried the same badge. We all have the same set of credentials that read, " This officer possesses integrity. " Yet one of my closest partners made choices that eventually landed him in jail and serving time for his choices. Leadership will reveal what’s underneath. This is why the people around you deeply matter. When things get uncomfortable (and they will), you need to be surrounded by people who call you higher. People who see you for who you are and who you're becoming. That’s the sacred space we’re creating at the Upside Retreats. So here’s the invitation: Is it time to pause and look at the decisions you’ve been making? Is it time to notice who’s around you and whether those voices are helping you stay grounded in truth? Is it time to re-commit to who you are, what you want, and why that matters? Because life has never needed more cool leaders. It needs more aligned ones. ACTION: The Upside Challenge for the week is to step back from chasing what looks shiny and start leaning into what’s actually meaningful. Begin by making a list of three things you’ve recently said “yes” to because they sounded impressive or exciting. Then, identify the one that feels least aligned with your values or your calling and take one clear step back from it. That might mean turning down the next opportunity, rescheduling a commitment, or resetting expectations. Use the time and energy you free up to invest in something that may not be flashy yet fuels your deeper purpose.
By Lisa Marie Platske July 14, 2025
I consulted with a potential client who had started a business and was making gobs of money. He shared with me that the downside was he has to deal with folks who don't do the right thing morally and ethically in running their business. Because he knew it and it didn't align with who he was, he was struggling and it was keeping him up at night. He was conflicted and wanted to talk it out with me. While I understood the struggle he was having between his mind and his Soul, I'm not an answer machine. I don't tell folks what to do. What I did tell him was that there are 6 Leadership Stepping Stones that lead to mastery. Make a misstep, and it may cost you your livelihood. That's the best way I can explain the importance of listening to your Soul's deepest wisdom. Years ago, I got myself in a jam not heeding this piece of advice. Someone I knew through a friend of a friend wanted to sponsor my annual leadership conference. Every time we got on the phone, I had a sinking feeling in the pit of my stomach that what they were saying just didn't add up. Some folks would say this is intuition. I've known it to be the voice of the Holy Spirit trying to give me direction. Even though I knew something was off, I said yes to the money. And it ended up costing me. How many times have you made mistakes like that... just because the money seemed too good to pass up? Listening isn't something that is always easy to do. You've got to be clear about who you are, what you want, and why it matters. After making one too many costly mistakes on my leadership journey, I decided that I was done trying to do it all on my own. The level of clarity I now have is perplexing to most folks. Yet this internal compass guides me throughout each day. When you're connected to this type of wisdom, you don't waste your time making decisions that take you off course, even for a split second. You move forward steadily with an ease that is hard to put into words. And the money always follows. There’s a cost to ignoring what you know deep down to be true. Whether it’s a gut instinct, your inner voice, or the prompting of the Holy Spirit, when you override it, you pay. I’ve paid. So has the leader I consulted with. Success without alignment will always leave you restless. And real clarity doesn’t come from grinding harder or checking more boxes. It comes when you stop long enough to listen to what your Soul is trying to say. It’s why I no longer walk alone. Because every leader needs space to sort through what matters most. ACTION: The Upside Challenge for the week is to notice where you're choosing based on money and take one step toward alignment instead. Maybe it’s a client you’ve outgrown, yet you keep them because they pay on time. Maybe it’s an offer that feels off, even if it looks impressive. Maybe it’s a deal you’re rushing into just to hit a number. Pause. Check in. Then choose the path that brings clarity and is aligned, not just cash. Notice what opens up when you trust alignment over urgency.
By Lisa Marie Platske July 7, 2025
Independence Day has just passed, and this year, it holds even deeper meaning for me. Twenty years ago, right around this time of year, I made a decision that would forever change my life. Back then, I believed leadership was about tactics. ~ How well you could communicate. ~ How skillfully you could negotiate. ~ How strategically you could build influence. I threw myself into learning every tool, every technique, every system I could find. I believed that if I mastered the tactical side of leadership, success would naturally follow. For a while, it looked like it was working. I traveled, I spoke, I trained leaders across industries. I had a seat at the table where big decisions were made. From the outside, everything seemed to be lining up the way it should. Inside, though, something was missing. No matter how many tools I taught, no matter how many strategies people mastered, they kept coming back saying, "It’s still not working." If I was honest, I felt the same way too. It was not a tactical problem. It was a spiritual one. In the early years, I spent all my energy giving people what I thought they needed. I handed them the best "wineskins" the world had to offer. The Bible talks about wineskins, and how you cannot pour new wine into old wineskins. If you do, the skins will burst and the wine will spill. The old wineskin, the way of doing leadership without being deeply connected to your Divine purpose, was not producing fruit - not lasting fruit. When I finally saw that, everything shifted. It became clear that leadership was not about tactics alone. ~ It was about who you are, what you want and why it matters. ~ It was about uncovering the Divine purpose planted within you before the world told you who you should be. Because if you are not aligned with your purpose, it does not matter how many tools you master. The foundation will not hold and the fruit will not last. Today, my work looks very different than it did twenty years ago. I still share tools, and I still value practical skills. These are important. They only make a lasting impact, when the heart-work is done first. That is why I created the Upside Leaders program , the Upside Retreats , and the Upside Thinking Live . Each one is designed to help you anchor deeply into your who you are, what you want and why it matters, so you can lead from a place of truth, not just tactics. As I celebrate this milestone, I want to thank you. Whether you have been part of this community for years or you just recently joined, you are part of the story that God continues to write. And there is so much more ahead... ACTION: The Upside Challenge for the week is to set a timer for 10 minutes and create a " Release and Receive" list. Write down one habit, strategy, or belief about leadership that no longer aligns with who you are, then physically cross it off, shred it, or throw it away as a sign of release. Immediately after, write one new action you will take this week that reflects the leader you are being shaped into and schedule it on your calendar. Transformation does not happen by wishing for change, it happens when you move in faith toward it.
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By Lisa Marie Platske July 28, 2025
I was often annoyed when my cross-country coach would tell me to just believe in myself and envision crossing the finish line. “You’ve just got to believe in yourself.” Really?!? That’s it?!? If it were that simple, everyone would be doing it. And yet… it is that simple. Simple doesn’t mean easy. True belief in oneself takes effort and energy. It demands commitment and discipline. It’s not a quick fix or a motivational phrase you tape to the mirror and forget about the next day. It’s a muscle, a spiritual one and an emotional one that has to be exercised over and over again. There’s a reason most people give up before they ever reach the vision they once felt called to pursue. Somewhere along the way, their belief in themselves got buried beneath fear, fatigue, or comparison. When I look back at everything I've accomplished in my life, it was never complicated to get to the finish line. What it did require was consistent, often uncomfortable action, especially when I felt like I had very little left in my tank. I had to get quiet and reconnect with the vision. I had to remind myself why it mattered and I had to move forward even when the circumstances didn’t look favorable. ~ Some days I doubted my book would ever get published. (I’ve written 7.) ~ Some days I doubted if anyone would ever buy a ticket to one of my events. (I’ve hosted the Upside Summit for 18 years—and people kept coming back.) ~ Some days I doubted whether I'd ever get another client. (And yet, I’ve worked with over 100,000 leaders in the past 20 years.) It’s easy to look at the outcome and assume the path was certain. In each milestone, it was preceded by a moment of doubt—a moment that required me to choose belief over fear. The doubts were real. So was the belief that somehow, some way, the pieces would come together. Some days, it was my faith in God that pulled me through. Other days, it was a conversation with a friend, a coach, or a mentor. Truthfully, sometimes I needed all three. Because every great leader knows that no one goes it alone. And you do have to believe in yourself—and believe that where you're going is worthwhile to keep going. ACTION: The Upside Challenge for the week is to identify where you need more belief in yourself right now. Is there a decision you’ve been avoiding because doubt is louder than faith? Is there a dream you’ve shelved because the finish line feels far away? Whether it’s making a call, saying yes to help, or simply declaring out loud what you truly want… Do it. Remember, simple isn’t easy. Yet it is possible. And it’s worth it.
By Lisa Marie Platske July 21, 2025
Have you ever been stuck in a long line, wishing you could just march right up to the front? When I was in my 30s, that’s exactly what my friends did at a local nightclub. At the time, I was mortified. Yet, deep down inside I thought it was the coolest thing. They carried themselves like they belonged, like they didn’t need anyone’s permission to take up space. I remember thinking… maybe that’s what leadership looks like. Take the risk. Be bold. Do what it takes to get ahead. It felt like confidence. It looked like power. And I'll admit ... there are times in my life when I made decisions based on how cool I thought something would make me vs. whether I thought it was the right thing to do. Over time, I’ve learned that what’s cool rarely aligns with what’s truly lasting. Cool fades. Purpose endures. It’s easy to be drawn to what turns heads or makes a strong impression and harder to stay anchored in what’s true, especially when it means standing alone. Leadership asks something deeper from you. It requires a willingness to listen for what’s real. To live with alignment. To walk forward even when no one’s clapping. And that's one of the hardest lines to walk in leadership. Every day you'll be confronted with decisions that will challenge you in ways that you never imagined. They will put your moral and ethical code on trial or out for bid to the highest buyer. If you make your decisions based on what you see others around you doing, or what the media says is "normal", you'll always fall short from what God has in store for you. When I first started my career in Federal law enforcement, I saw the world through a lens of good and evil. There was no middle or grey area. And then, over time, I watched colleagues make decisions that didn't sit well with me. Behaviors that left me questioning what the "right" thing to do, has challenged my moral fiber. We all carried the same badge. We all have the same set of credentials that read, " This officer possesses integrity. " Yet one of my closest partners made choices that eventually landed him in jail and serving time for his choices. Leadership will reveal what’s underneath. This is why the people around you deeply matter. When things get uncomfortable (and they will), you need to be surrounded by people who call you higher. People who see you for who you are and who you're becoming. That’s the sacred space we’re creating at the Upside Retreats. So here’s the invitation: Is it time to pause and look at the decisions you’ve been making? Is it time to notice who’s around you and whether those voices are helping you stay grounded in truth? Is it time to re-commit to who you are, what you want, and why that matters? Because life has never needed more cool leaders. It needs more aligned ones. ACTION: The Upside Challenge for the week is to step back from chasing what looks shiny and start leaning into what’s actually meaningful. Begin by making a list of three things you’ve recently said “yes” to because they sounded impressive or exciting. Then, identify the one that feels least aligned with your values or your calling and take one clear step back from it. That might mean turning down the next opportunity, rescheduling a commitment, or resetting expectations. Use the time and energy you free up to invest in something that may not be flashy yet fuels your deeper purpose.
By Lisa Marie Platske July 14, 2025
I consulted with a potential client who had started a business and was making gobs of money. He shared with me that the downside was he has to deal with folks who don't do the right thing morally and ethically in running their business. Because he knew it and it didn't align with who he was, he was struggling and it was keeping him up at night. He was conflicted and wanted to talk it out with me. While I understood the struggle he was having between his mind and his Soul, I'm not an answer machine. I don't tell folks what to do. What I did tell him was that there are 6 Leadership Stepping Stones that lead to mastery. Make a misstep, and it may cost you your livelihood. That's the best way I can explain the importance of listening to your Soul's deepest wisdom. Years ago, I got myself in a jam not heeding this piece of advice. Someone I knew through a friend of a friend wanted to sponsor my annual leadership conference. Every time we got on the phone, I had a sinking feeling in the pit of my stomach that what they were saying just didn't add up. Some folks would say this is intuition. I've known it to be the voice of the Holy Spirit trying to give me direction. Even though I knew something was off, I said yes to the money. And it ended up costing me. How many times have you made mistakes like that... just because the money seemed too good to pass up? Listening isn't something that is always easy to do. You've got to be clear about who you are, what you want, and why it matters. After making one too many costly mistakes on my leadership journey, I decided that I was done trying to do it all on my own. The level of clarity I now have is perplexing to most folks. Yet this internal compass guides me throughout each day. When you're connected to this type of wisdom, you don't waste your time making decisions that take you off course, even for a split second. You move forward steadily with an ease that is hard to put into words. And the money always follows. There’s a cost to ignoring what you know deep down to be true. Whether it’s a gut instinct, your inner voice, or the prompting of the Holy Spirit, when you override it, you pay. I’ve paid. So has the leader I consulted with. Success without alignment will always leave you restless. And real clarity doesn’t come from grinding harder or checking more boxes. It comes when you stop long enough to listen to what your Soul is trying to say. It’s why I no longer walk alone. Because every leader needs space to sort through what matters most. ACTION: The Upside Challenge for the week is to notice where you're choosing based on money and take one step toward alignment instead. Maybe it’s a client you’ve outgrown, yet you keep them because they pay on time. Maybe it’s an offer that feels off, even if it looks impressive. Maybe it’s a deal you’re rushing into just to hit a number. Pause. Check in. Then choose the path that brings clarity and is aligned, not just cash. Notice what opens up when you trust alignment over urgency.
By Lisa Marie Platske July 7, 2025
Independence Day has just passed, and this year, it holds even deeper meaning for me. Twenty years ago, right around this time of year, I made a decision that would forever change my life. Back then, I believed leadership was about tactics. ~ How well you could communicate. ~ How skillfully you could negotiate. ~ How strategically you could build influence. I threw myself into learning every tool, every technique, every system I could find. I believed that if I mastered the tactical side of leadership, success would naturally follow. For a while, it looked like it was working. I traveled, I spoke, I trained leaders across industries. I had a seat at the table where big decisions were made. From the outside, everything seemed to be lining up the way it should. Inside, though, something was missing. No matter how many tools I taught, no matter how many strategies people mastered, they kept coming back saying, "It’s still not working." If I was honest, I felt the same way too. It was not a tactical problem. It was a spiritual one. In the early years, I spent all my energy giving people what I thought they needed. I handed them the best "wineskins" the world had to offer. The Bible talks about wineskins, and how you cannot pour new wine into old wineskins. If you do, the skins will burst and the wine will spill. The old wineskin, the way of doing leadership without being deeply connected to your Divine purpose, was not producing fruit - not lasting fruit. When I finally saw that, everything shifted. It became clear that leadership was not about tactics alone. ~ It was about who you are, what you want and why it matters. ~ It was about uncovering the Divine purpose planted within you before the world told you who you should be. Because if you are not aligned with your purpose, it does not matter how many tools you master. The foundation will not hold and the fruit will not last. Today, my work looks very different than it did twenty years ago. I still share tools, and I still value practical skills. These are important. They only make a lasting impact, when the heart-work is done first. That is why I created the Upside Leaders program , the Upside Retreats , and the Upside Thinking Live . Each one is designed to help you anchor deeply into your who you are, what you want and why it matters, so you can lead from a place of truth, not just tactics. As I celebrate this milestone, I want to thank you. Whether you have been part of this community for years or you just recently joined, you are part of the story that God continues to write. And there is so much more ahead... ACTION: The Upside Challenge for the week is to set a timer for 10 minutes and create a " Release and Receive" list. Write down one habit, strategy, or belief about leadership that no longer aligns with who you are, then physically cross it off, shred it, or throw it away as a sign of release. Immediately after, write one new action you will take this week that reflects the leader you are being shaped into and schedule it on your calendar. Transformation does not happen by wishing for change, it happens when you move in faith toward it.
More Posts