Creating a “Travel Plan” for Where You Want to Go

Lisa Marie Platske • November 22, 2021

 

Do you understand WHERE YOU’RE HEADED?


Every leader gets the magnitude of asking that question – and it serves as a valuable tool in my personal and professional life.


How about you?


Do you REALLY understand where you’re traveling to?

Every business, every career, every relationship, every life, is headed SOMEWHERE…


Whether it is where you want to go is a whole different discussion…


You need a PLAN outlining WHERE YOU WANT TO GO coupled with a STRATEGY that maps out SPECIFIC ACTION ITEMS detailing how to get there.


Your VISION is the DESTINATION.


In 2007, I wrote “Designing Your Destiny“ because hundreds of people I encountered couldn’t answer three questions:


1) Who am I?


2) What do I do? Or “What do I want?”


3) Why does it matter?


At the time, research showed that less than 5% of all people had a life plan.


It also showed less than 10% of all small business owners ever create a written business plan with specific goals.


With BILLONS of people on the planet, I found this to be incredible – and not surprising at the same time.


The #1 place to start building a SUSTAINABLE and SUCCESSFUL business,- a career that is ON TRACK with where you want to be, or a life filled with LOVING RELATIONSHIPS, HEALTH, HAPPINESS, SUCCESS, and MEANING is to have a STRATEGIC PLAN that you can follow like a roadmap.


Your roadmap will answer the following questions:

~ Who are you? (Answer with “I am” statements…)


~ What do you stand for?


~ What is your personal brand?


~ What do you want?


~ If you own a business: who is your ideal client?


~ If you work for someone else: who is your ideal colleague/co-worker?


~ Who do you want in your circle of friends?


~ What do the people you work with GET FROM WORKING WITH YOU?


~ What do you want to happen in the next 30 days? 90 days? 365 days?


~ What does your life STAND FOR?


~ Why does it matter?


~ At the end of the year, what will your achievements do for you? For others?


~ At the end of your life, what impact will this have in the world?


Having a WRITTEN plan gives you clarity and focus to accomplish your goals faster and with ease.


At the Upside Summit (formerly known as Design Your Destiny Live) I have participants outline their plan before they leave the weekend.


With measurable objectives, you can see where you are on your journey so that you remain connected to your MISSION, VALUES, and VISION.


Research shows people with a WRITTEN (NOT TYPED) plan make 10x’s more money than those who do not.


So, if you’ve got all of these crazy ideas in your head about what you need to get started, let me set the record straight —


You do not have to use a specific format to get started.

All you need is a piece of paper and a pen and you can start building your plan.


You do not need to worry about trying to get it right as this is not a pass/fail exercise.

This means you have permission to be as creative as you want to be.


It does not need to be 50 pages long, double-spaced, with 1″ margins; this is your written vision, your BIG action document — and it’s changing and evolving in living form just as you are.


And, you do not need to accomplish everything you write down exactly on schedule to be a success.

You get to MAP OUT whatever you want and do it in whatever time frame you’d like with all of the bumps and lumps that come with living a full life.


Just like anyone who has ever gone on a road trip understands, you may encounter a detour, or have an accident.


Life happens.


Think about it as a pilot or captain would.


It is your “travel plan” for success.


You may want to add different sights along the way, change up the mode of transportation, and take a side route to discover something new.


And remember imperfect action is better than no action at all.


You do need objective guidance on your plan.

Every great leader has a mentor, advisor, coach, or board that they turn to for a fresh perspective.


Do you have one that UNIQUELY GETS YOU?


If you don’t, talk to me. I have a MASSIVE NETWORK and am happy to have a conversation with you and/or refer you to one of my connections.


So take 30 minutes to sit down and craft a new plan for yourself or work on it with your coach.


~ A career plan.

~ A business plan.

~ A life plan.


I get how busy you are. And I also understand you get 1440 minutes each day. Aren’t you worth it?


If you already have a plan, dig it out, evaluate it, and make changes.


It’s ever-evolving.


In my 7 Pillars of Leadership, Plan is the 1st Pillar of Leadership and Progress, which involves daily evaluation, is the 6th.


Start by asking yourself, “Where am I headed?”, and use the questions above for clarity.


And, as always,


See Upside.


Be Upside.


Lead Upside.


ACTION: The Upside Challenge of the week is to create a plan if you don’t have one, and if you do, evaluate and update it. Use the questions above. If you get stuck, reach out to a coach, mentor, or trusted advisors. You don’t have to go it alone!


Because the world needs you now more than ever.


Go shine your light.


 

By Lisa Marie Platske August 10, 2025
Napoleon Hill wrote how thought was the source of all riches, material, physical, and/or spiritual. Then, when I read an excerpt from his Positive Mental Attitude Success Course, I was reminded of the value of mentorship. To multiply your mind power, you can’t go it alone. He recommended having at least 4 types of talent in your life: a spiritual adviser, a financial adviser, a health adviser, and a personal adviser. Without ever reading his curriculum, I recognize it’s how I’ve set up my life. Because to get what you want ... you can’t do it alone. Lord knows I've tried ... Growing up, I was afraid of making a mistake or misstep. I walked on eggshells every day. This put an immense amount of pressure on me. Imagine trying to be perfect! Looking back, I could see that the grown-ups around me had made some big mistakes that led to some pretty unhappy results. My little girl self didn't want to suffer through any unnecessary painful circumstances so I took it upon myself to try for straight A's in life. This led to learning how to lie to look good and cover up the mistakes I made. The harder I tried, the more I just couldn't figure out how to get it right 100% of the time. By the time I got to my 30's, I realized I had to figure out how to get along with disappointment and imperfection. Trying to live like this was stressful - and I was tired of trying to do life on my own. I didn't have to be best friends with imperfection, however, we did need to hang out once in a while. :) That's when I got my first mentor in Federal law enforcement. He was the person I called when I just couldn't figure something out. Looking back, he was like a secret weapon in my career path, steering me from potential minefields every week. I'm not sure I would have survived some of my assignments without him. Over the years, there have been countless guides, mentors, allies, and coaches that have advised me on different legs of my journey. What most people fail to see are the dozens of folks that are standing behind the leader. Mentorship is essential. And it’s not just about strategy or success. It’s about alignment and surrounding yourself with people who speak life into your purpose and hold you to the highest version of yourself, even when you’re in the valley. You were never meant to carry the weight of leadership by yourself. You may be the one out front, yet you’re not supposed to be the only one in the fight. If you’ve been feeling stuck, overwhelmed, or like you’re the only one who gets it, this is your invitation. Get your people. The breakthrough you’ve been praying for might not come through hustle. It might come through alignment. This is the season to walk with wise counsel. Because no leader goes it alone, not one who finishes well. ACTION: The Upside Challenge for the week is to identify who’s in your corner. Take 10 minutes this week to reflect on the four types of advisers Napoleon Hill spoke about: Spiritual Financial Health Personal Now, write down one name for each category, someone you trust or could reach out to. If you come up short, don’t panic. Instead, choose one category where you feel the most need and reach out to someone this week. Ask for a conversation, schedule a coffee, or simply send a message of appreciation and curiosity. You don’t have to build your circle overnight. You just have to start. Because the path to wisdom, clarity, and strength begins with one brave ask.
By Lisa Marie Platske August 4, 2025
Fifteen years ago, a Chinese medicine doctor read my bloodwork and told me if things didn’t change I would have less energy in 5 years, and people would tell me it was just aging. That one conversation has led me on a long journey with a singular desire: to be a more optimal version of who I am in all areas of my life. Over the years, things would happen in my life that would take me off-course. Behaviors and habits that once seemed manageable, at times felt impossible. Inevitably, my long-time commitment to healthy living was something that got challenged regularly by the people around me, family and friends alike. There have been several times on this journey where I will wake up, understanding something I'm doing needs to change. Immediately. I can't always put my finger on why, yet the signs are there. Going through the motions without the incredible excitement I used to feel about my business A growing task list Questioning my ability My answer used to be to ignore my physical health and just work longer hours hoping to push through what felt like a slump. When I listen to the prompting that something needs to change, I re-commit to what matters most. The longer I've done this, the more I've realized that I can only be healthy in mind and spirit when I'm healthy in my body. And this is one of the reasons we talk about the brain and sleep in the Upside Leaders Program. Because how you treat your body directly affects how you lead. Now, I’m taking more breaks than ever before, and have plenty of space to take regular walks and trail hikes on the farm. All of this allows me to move with intention throughout the day, living moment by moment. What’s been fascinating is that since I've done this bigger opportunities continue to come my way. It’s not the hustle that opens doors. it’s being aligned with who you are, what you want and why it matters. Remember, the world needs you and your brilliance now more than ever. ACTION: The Upside Challenge for the week is to stop and ask yourself: Where do you need to make a shift? God often reveals the need for a shift long before we act on it. It can be a strained schedule, a restless spirit, or a body that’s run down. Then take one aligned action. It can be clearing space on your calendar. Or going for a walk without your phone. Or going to bed earlier. The action doesn’t have to be dramatic and you don’t need to overhaul your life. It just needs to be intentional.
By Lisa Marie Platske July 28, 2025
I was often annoyed when my cross-country coach would tell me to just believe in myself and envision crossing the finish line. “You’ve just got to believe in yourself.” Really?!? That’s it?!? If it were that simple, everyone would be doing it. And yet… it is that simple. Simple doesn’t mean easy. True belief in oneself takes effort and energy. It demands commitment and discipline. It’s not a quick fix or a motivational phrase you tape to the mirror and forget about the next day. It’s a muscle, a spiritual one and an emotional one that has to be exercised over and over again. There’s a reason most people give up before they ever reach the vision they once felt called to pursue. Somewhere along the way, their belief in themselves got buried beneath fear, fatigue, or comparison. When I look back at everything I've accomplished in my life, it was never complicated to get to the finish line. What it did require was consistent, often uncomfortable action, especially when I felt like I had very little left in my tank. I had to get quiet and reconnect with the vision. I had to remind myself why it mattered and I had to move forward even when the circumstances didn’t look favorable. ~ Some days I doubted my book would ever get published. (I’ve written 7.) ~ Some days I doubted if anyone would ever buy a ticket to one of my events. (I’ve hosted the Upside Summit for 18 years—and people kept coming back.) ~ Some days I doubted whether I'd ever get another client. (And yet, I’ve worked with over 100,000 leaders in the past 20 years.) It’s easy to look at the outcome and assume the path was certain. In each milestone, it was preceded by a moment of doubt—a moment that required me to choose belief over fear. The doubts were real. So was the belief that somehow, some way, the pieces would come together. Some days, it was my faith in God that pulled me through. Other days, it was a conversation with a friend, a coach, or a mentor. Truthfully, sometimes I needed all three. Because every great leader knows that no one goes it alone. And you do have to believe in yourself—and believe that where you're going is worthwhile to keep going. ACTION: The Upside Challenge for the week is to identify where you need more belief in yourself right now. Is there a decision you’ve been avoiding because doubt is louder than faith? Is there a dream you’ve shelved because the finish line feels far away? Whether it’s making a call, saying yes to help, or simply declaring out loud what you truly want… Do it. Remember, simple isn’t easy. Yet it is possible. And it’s worth it.
By Lisa Marie Platske July 21, 2025
Have you ever been stuck in a long line, wishing you could just march right up to the front? When I was in my 30s, that’s exactly what my friends did at a local nightclub. At the time, I was mortified. Yet, deep down inside I thought it was the coolest thing. They carried themselves like they belonged, like they didn’t need anyone’s permission to take up space. I remember thinking… maybe that’s what leadership looks like. Take the risk. Be bold. Do what it takes to get ahead. It felt like confidence. It looked like power. And I'll admit ... there are times in my life when I made decisions based on how cool I thought something would make me vs. whether I thought it was the right thing to do. Over time, I’ve learned that what’s cool rarely aligns with what’s truly lasting. Cool fades. Purpose endures. It’s easy to be drawn to what turns heads or makes a strong impression and harder to stay anchored in what’s true, especially when it means standing alone. Leadership asks something deeper from you. It requires a willingness to listen for what’s real. To live with alignment. To walk forward even when no one’s clapping. And that's one of the hardest lines to walk in leadership. Every day you'll be confronted with decisions that will challenge you in ways that you never imagined. They will put your moral and ethical code on trial or out for bid to the highest buyer. If you make your decisions based on what you see others around you doing, or what the media says is "normal", you'll always fall short from what God has in store for you. When I first started my career in Federal law enforcement, I saw the world through a lens of good and evil. There was no middle or grey area. And then, over time, I watched colleagues make decisions that didn't sit well with me. Behaviors that left me questioning what the "right" thing to do, has challenged my moral fiber. We all carried the same badge. We all have the same set of credentials that read, " This officer possesses integrity. " Yet one of my closest partners made choices that eventually landed him in jail and serving time for his choices. Leadership will reveal what’s underneath. This is why the people around you deeply matter. When things get uncomfortable (and they will), you need to be surrounded by people who call you higher. People who see you for who you are and who you're becoming. That’s the sacred space we’re creating at the Upside Retreats. So here’s the invitation: Is it time to pause and look at the decisions you’ve been making? Is it time to notice who’s around you and whether those voices are helping you stay grounded in truth? Is it time to re-commit to who you are, what you want, and why that matters? Because life has never needed more cool leaders. It needs more aligned ones. ACTION: The Upside Challenge for the week is to step back from chasing what looks shiny and start leaning into what’s actually meaningful. Begin by making a list of three things you’ve recently said “yes” to because they sounded impressive or exciting. Then, identify the one that feels least aligned with your values or your calling and take one clear step back from it. That might mean turning down the next opportunity, rescheduling a commitment, or resetting expectations. Use the time and energy you free up to invest in something that may not be flashy yet fuels your deeper purpose.
More Posts
By Lisa Marie Platske August 10, 2025
Napoleon Hill wrote how thought was the source of all riches, material, physical, and/or spiritual. Then, when I read an excerpt from his Positive Mental Attitude Success Course, I was reminded of the value of mentorship. To multiply your mind power, you can’t go it alone. He recommended having at least 4 types of talent in your life: a spiritual adviser, a financial adviser, a health adviser, and a personal adviser. Without ever reading his curriculum, I recognize it’s how I’ve set up my life. Because to get what you want ... you can’t do it alone. Lord knows I've tried ... Growing up, I was afraid of making a mistake or misstep. I walked on eggshells every day. This put an immense amount of pressure on me. Imagine trying to be perfect! Looking back, I could see that the grown-ups around me had made some big mistakes that led to some pretty unhappy results. My little girl self didn't want to suffer through any unnecessary painful circumstances so I took it upon myself to try for straight A's in life. This led to learning how to lie to look good and cover up the mistakes I made. The harder I tried, the more I just couldn't figure out how to get it right 100% of the time. By the time I got to my 30's, I realized I had to figure out how to get along with disappointment and imperfection. Trying to live like this was stressful - and I was tired of trying to do life on my own. I didn't have to be best friends with imperfection, however, we did need to hang out once in a while. :) That's when I got my first mentor in Federal law enforcement. He was the person I called when I just couldn't figure something out. Looking back, he was like a secret weapon in my career path, steering me from potential minefields every week. I'm not sure I would have survived some of my assignments without him. Over the years, there have been countless guides, mentors, allies, and coaches that have advised me on different legs of my journey. What most people fail to see are the dozens of folks that are standing behind the leader. Mentorship is essential. And it’s not just about strategy or success. It’s about alignment and surrounding yourself with people who speak life into your purpose and hold you to the highest version of yourself, even when you’re in the valley. You were never meant to carry the weight of leadership by yourself. You may be the one out front, yet you’re not supposed to be the only one in the fight. If you’ve been feeling stuck, overwhelmed, or like you’re the only one who gets it, this is your invitation. Get your people. The breakthrough you’ve been praying for might not come through hustle. It might come through alignment. This is the season to walk with wise counsel. Because no leader goes it alone, not one who finishes well. ACTION: The Upside Challenge for the week is to identify who’s in your corner. Take 10 minutes this week to reflect on the four types of advisers Napoleon Hill spoke about: Spiritual Financial Health Personal Now, write down one name for each category, someone you trust or could reach out to. If you come up short, don’t panic. Instead, choose one category where you feel the most need and reach out to someone this week. Ask for a conversation, schedule a coffee, or simply send a message of appreciation and curiosity. You don’t have to build your circle overnight. You just have to start. Because the path to wisdom, clarity, and strength begins with one brave ask.
By Lisa Marie Platske August 4, 2025
Fifteen years ago, a Chinese medicine doctor read my bloodwork and told me if things didn’t change I would have less energy in 5 years, and people would tell me it was just aging. That one conversation has led me on a long journey with a singular desire: to be a more optimal version of who I am in all areas of my life. Over the years, things would happen in my life that would take me off-course. Behaviors and habits that once seemed manageable, at times felt impossible. Inevitably, my long-time commitment to healthy living was something that got challenged regularly by the people around me, family and friends alike. There have been several times on this journey where I will wake up, understanding something I'm doing needs to change. Immediately. I can't always put my finger on why, yet the signs are there. Going through the motions without the incredible excitement I used to feel about my business A growing task list Questioning my ability My answer used to be to ignore my physical health and just work longer hours hoping to push through what felt like a slump. When I listen to the prompting that something needs to change, I re-commit to what matters most. The longer I've done this, the more I've realized that I can only be healthy in mind and spirit when I'm healthy in my body. And this is one of the reasons we talk about the brain and sleep in the Upside Leaders Program. Because how you treat your body directly affects how you lead. Now, I’m taking more breaks than ever before, and have plenty of space to take regular walks and trail hikes on the farm. All of this allows me to move with intention throughout the day, living moment by moment. What’s been fascinating is that since I've done this bigger opportunities continue to come my way. It’s not the hustle that opens doors. it’s being aligned with who you are, what you want and why it matters. Remember, the world needs you and your brilliance now more than ever. ACTION: The Upside Challenge for the week is to stop and ask yourself: Where do you need to make a shift? God often reveals the need for a shift long before we act on it. It can be a strained schedule, a restless spirit, or a body that’s run down. Then take one aligned action. It can be clearing space on your calendar. Or going for a walk without your phone. Or going to bed earlier. The action doesn’t have to be dramatic and you don’t need to overhaul your life. It just needs to be intentional.
By Lisa Marie Platske July 28, 2025
I was often annoyed when my cross-country coach would tell me to just believe in myself and envision crossing the finish line. “You’ve just got to believe in yourself.” Really?!? That’s it?!? If it were that simple, everyone would be doing it. And yet… it is that simple. Simple doesn’t mean easy. True belief in oneself takes effort and energy. It demands commitment and discipline. It’s not a quick fix or a motivational phrase you tape to the mirror and forget about the next day. It’s a muscle, a spiritual one and an emotional one that has to be exercised over and over again. There’s a reason most people give up before they ever reach the vision they once felt called to pursue. Somewhere along the way, their belief in themselves got buried beneath fear, fatigue, or comparison. When I look back at everything I've accomplished in my life, it was never complicated to get to the finish line. What it did require was consistent, often uncomfortable action, especially when I felt like I had very little left in my tank. I had to get quiet and reconnect with the vision. I had to remind myself why it mattered and I had to move forward even when the circumstances didn’t look favorable. ~ Some days I doubted my book would ever get published. (I’ve written 7.) ~ Some days I doubted if anyone would ever buy a ticket to one of my events. (I’ve hosted the Upside Summit for 18 years—and people kept coming back.) ~ Some days I doubted whether I'd ever get another client. (And yet, I’ve worked with over 100,000 leaders in the past 20 years.) It’s easy to look at the outcome and assume the path was certain. In each milestone, it was preceded by a moment of doubt—a moment that required me to choose belief over fear. The doubts were real. So was the belief that somehow, some way, the pieces would come together. Some days, it was my faith in God that pulled me through. Other days, it was a conversation with a friend, a coach, or a mentor. Truthfully, sometimes I needed all three. Because every great leader knows that no one goes it alone. And you do have to believe in yourself—and believe that where you're going is worthwhile to keep going. ACTION: The Upside Challenge for the week is to identify where you need more belief in yourself right now. Is there a decision you’ve been avoiding because doubt is louder than faith? Is there a dream you’ve shelved because the finish line feels far away? Whether it’s making a call, saying yes to help, or simply declaring out loud what you truly want… Do it. Remember, simple isn’t easy. Yet it is possible. And it’s worth it.
By Lisa Marie Platske July 21, 2025
Have you ever been stuck in a long line, wishing you could just march right up to the front? When I was in my 30s, that’s exactly what my friends did at a local nightclub. At the time, I was mortified. Yet, deep down inside I thought it was the coolest thing. They carried themselves like they belonged, like they didn’t need anyone’s permission to take up space. I remember thinking… maybe that’s what leadership looks like. Take the risk. Be bold. Do what it takes to get ahead. It felt like confidence. It looked like power. And I'll admit ... there are times in my life when I made decisions based on how cool I thought something would make me vs. whether I thought it was the right thing to do. Over time, I’ve learned that what’s cool rarely aligns with what’s truly lasting. Cool fades. Purpose endures. It’s easy to be drawn to what turns heads or makes a strong impression and harder to stay anchored in what’s true, especially when it means standing alone. Leadership asks something deeper from you. It requires a willingness to listen for what’s real. To live with alignment. To walk forward even when no one’s clapping. And that's one of the hardest lines to walk in leadership. Every day you'll be confronted with decisions that will challenge you in ways that you never imagined. They will put your moral and ethical code on trial or out for bid to the highest buyer. If you make your decisions based on what you see others around you doing, or what the media says is "normal", you'll always fall short from what God has in store for you. When I first started my career in Federal law enforcement, I saw the world through a lens of good and evil. There was no middle or grey area. And then, over time, I watched colleagues make decisions that didn't sit well with me. Behaviors that left me questioning what the "right" thing to do, has challenged my moral fiber. We all carried the same badge. We all have the same set of credentials that read, " This officer possesses integrity. " Yet one of my closest partners made choices that eventually landed him in jail and serving time for his choices. Leadership will reveal what’s underneath. This is why the people around you deeply matter. When things get uncomfortable (and they will), you need to be surrounded by people who call you higher. People who see you for who you are and who you're becoming. That’s the sacred space we’re creating at the Upside Retreats. So here’s the invitation: Is it time to pause and look at the decisions you’ve been making? Is it time to notice who’s around you and whether those voices are helping you stay grounded in truth? Is it time to re-commit to who you are, what you want, and why that matters? Because life has never needed more cool leaders. It needs more aligned ones. ACTION: The Upside Challenge for the week is to step back from chasing what looks shiny and start leaning into what’s actually meaningful. Begin by making a list of three things you’ve recently said “yes” to because they sounded impressive or exciting. Then, identify the one that feels least aligned with your values or your calling and take one clear step back from it. That might mean turning down the next opportunity, rescheduling a commitment, or resetting expectations. Use the time and energy you free up to invest in something that may not be flashy yet fuels your deeper purpose.
More Posts